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Learning from Sales/Marketing Campaigns that FAILED

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inle
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Wed Oct 28, 2009 6:30 pm

The best case scenario will be getting the BEST products to work with the BEST marketing plan and strategies....
At the same time, this is rather difficult in real life....

From what I seen so far, as long as the marketing is done correctly, even though your product is not the best in the market, the business is usually going to hit the jackpot....

A very good example is "McDonald's".....
Wealth Creator wrote:
I will share my experience on my internet marketing biz. Although I have managed to get my webpage to the 1st page, no. 9 ranking for the keyword I wanted, so far, the sales have been quite average. I was wondering whether is it the campaign or is it the product/biz which failed to attract people.

My question is whether the marketing campaign or the product/biz is more important?
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Wealth Creator
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Fri Oct 30, 2009 4:33 pm

Actually, talking about namecards, any advices on what are the essential things within a namecard? I have seen too many 'normal' namecards. I have yet to seen one which really capture my attention. I am also in the midst of doing up my name card.
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amcpl1
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Fri Oct 30, 2009 10:13 pm

As a conventional person, I always look out for the services this person/company provides. So do have your services/products in your name card so that your recipients knows what you provides.

Fonts cannot be too small... My last business card generate complains from many customers that they cannot see my phone number or email as it is too small...
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FireBlazen
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Sun Nov 01, 2009 10:15 am

How about trying to offer a small fee for art students at Laselle or NAFA to help you design one? Maybe put it out as a small project or competition or something. I have seen some of them design and they are quite creative. Maybe you could also tell them your requirements in the name card, like a more outstanding design, more prominent placement of the email and stuff.
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Wealth Creator
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Mon Nov 02, 2009 10:13 pm

Tks for all your comments. Well, I have redone my namecard, hope to share with all you for some advice when we meet up again Smile
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inle
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PostSubject: Re: Learning from Sales/Marketing Campaigns that FAILED   Tue Nov 10, 2009 12:17 am

namecards????

they are one of the marketing tools that have being overlooked over and over again....
and they are one of the most sellable tools you can do for your business's sellablity....

and coming from an artist and business person's background and point of view, one of the major mistakes is to engage an artist with zero or little business and marketing background to design for you.....
no point having an award winning, creative piece of Monet miniature with us and it does not sell a thing for your business....
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Learning from Sales/Marketing Campaigns that FAILED

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